Linear progress

Latest News Mon, Nov 25, 2019 10:01 AM

Few things reveal the age of a property more than the style of brickwork employed in its façade. With many homeowners wanting a property that’s bang ‘on-trend’, it’s important for architects and specifiers to stay up-to-date with these shifts in brick fashion.

If you take a closer look at some newer build properties, you’ll soon see that one of the prevailing brick trends from across the past decade has been a move towards elongated bricks. The use of longer bricks has been popular for some time among housebuilders in Germany, the Benelux and Scandinavia, so it’s no surprise to see the trend cross the Channel and into UK homes.

The reason behind the popularity of longer bricks is clear. They have a unique look, an important characteristic for homeowners looking for a property that delivers a sleek, unmistakeably modern aesthetic.

It was recognising this movement that first led Ibstock Brick, the UK’s leading brick provider, to launch the Linear Collection. Products in the Linear range are longer than standard housebricks, and available in a range of unique colours and texutures; perfect for specifiers looking to give a house an elegant finish.

Ben Gerry, Commercial Director – Ibstock Solutions, said: “Contrary to a popular belief, changing housing fashions are not just limited to interiors. Over the past decade, we’ve seen a significant shift in taste among homeowners of all ages when it comes to their property’s exterior. Increasingly, individuals want a house that delivers some serious kerb appeal.

“Our Linear solution is designed to more than meet this requirement. Products in the range have been developed to create a highly individual feel for a property; without having to spend a fortune. Brick in the Linear Collection are available in a variety of lengths from 290mm to 390mm, and at heights of both 50mm and 65mm, ensuring there’s a brick for every type of project in the range.”

The launch of the Linear collection is the latest in a series of exciting specification innovations from Ibstock, which also includes the unveiling of an innovative, online Product Selector and the unveiling of The I-Studio, a brand new architectural resource in the heart of London’s architectural district.


https://ibstockbrick.co.uk

In association with Ibstock Brick Limited


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Leicester Road
Ibstock
Cheshire
LE67 6HS
United Kingdom
T: 0844 800 4575
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