Knauf Insulation has launched a new brand identity: ‘challenge.
create. care’.
The move is designed to underpin its customer-centric approach and
commitment to driving innovation in the built environment.
The new brand identity, which is being rolled out globally, reflects
the business’ expanded aspirations and ambitious vision for the future,
building on its successful past.
Vanessa Rae, marketing director at Knauf Insulation Northern Europe,
said: “Our aim is to be the world’s most trusted insulation partner, providing high performance, smart insulation solutions and
services for a better world.
“By challenging conventional thinking and
working in real partnership with our customers and stakeholders, we will create innovative insulation
solutions that go beyond energy efficiency and really change the way we live
and build. We’re committed to leading this change
across the industry; the new brand identity underlines our position and is a
clear statement of intent.”
To
support the introduction of its new brand identity, Knauf Insulation has
updated and rebranded its website. The improved website contains the latest
information and documentation to support customers, and is also easier to
navigate.
