International vinyl and linoleum flooring specialist Gerflor is launching a new guide to its best-selling ranges to help architects, specifiers, end users and contractors pinpoint the right product for their project building needs.
Valid until the end of 2014, the 68-page product book is compact enough to be carried in bags and briefcases
Gerflor UK Marketing Manager Nav Dhillon said: “The previous product book highlighted the international and European collection and with more than 400 pages it was overwhelming for some of our customers.
“The new product book is full of practical information on our best-selling lines and can be used as a tool on site or with clients by main contractors, flooring contractors, architects and specifiers.”
The product book is divided into categories showcasing prestigious brands, including: Tarasafe™ safety flooring; Mipolam homogeneous flooring; DLW Linoleum flooring; Taralay multi-layered flooring; Taraflex™ sports and community solutions; Luxury Vinyl tiles and planks and Speciality looselay tiles.
As well as technical specifications, pages include the most popular colours and QR links to more information about the full range of designs and colour-ways, NBS specifications, maintenance and installation instructions.
Phil Southall, Managing Director of Gerflor UK, said: “More than 80 per cent of our sales are with products brought to market within the last three years.
“We are continually researching and improving what we do and we want people to know we’re designing and delivering future-proof floors.”
He added: “By future-proof, we mean cutting edge performance that will stand the test of time; up-to-date colours that allow design to be an enduring part of a building’s identity; and ever-improving sustainability.”
